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Today, in psychology I discovered that companies actually pay tens of millions of dollars to find the best formula of success in sales.
Well what do they use?
Well, the tactics they use is how the human mind works. We people, the consumers always want a freebie. We always seek for freebies, and that’s one tactic. Publix uses sampling, and that’s a very good method of selling a product. They give us a free sample on new juice, why not take it?
Sampling, giving out freebies, and word of mouth is one of the best way of advertising. Get your product out there, samples start first.
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I know football games are something to go to, because you are in a audience full of fans, and the environment is just so enthusiastic, and thrilling. People are cheering, families are connecting with each other, friends have a good time, and overall, it is a very friendly place to be at. The game is going on, you see the marching band, cheerleaders, something eye catching.
Well, I been thinking about how a New York Spring Training be, if a local game is that thrilling. Going to national games is a very unique experience because you get to feel just more than fun. You are in a audience full of fans, and best of all you get to see the games live. You can go with your family, a group of friends, or even your date! Best of all, the food they have is just amazing, you’d think having a cheese pizza is just “alright”, but at the yankees, it’s a pizza you won’t forget, along with the melting cheese on your hot pretzel. Mind blowing. However, the cost to go to such a game is also thrilling, but you can order your New York Yankees Spring Training tickets and see that the prices are reasonable, and the customer support is just “awesome”.
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A little quick sprout information on who and what venture capitalists are do. Venture capitalists are basically investors with lots of money, and the seek a share in companies with their large amount of cash. As it is obvious, starting a company requires initial funding for marketing, assets, etc. Sure, why would I need investors when I go to a bank? Well, the answer isn’t that simple, because banks first of all don’t buy themselves in just about any plan. Second, they can’t provide you extremely large funds in a period of short time. Third, they charge you interest rates, at a off the roof level. So, if your company is losing money in its first year, you are already in debt.
However, a venture capitalists is investing at his own risk. You give him a share. The google investors were quite happy with their ROI. Rate of return.
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