Nike and Apple are working on iPod compatible gym equipment. This new i-grade (I like to call it) is due to come out this summer and will allow, you, me and everyone to plug their iPod Nano into gym equipment. Hopefully we will see more big partnerships like this to give us even better technology.
What does this method do their company?
If this becomes successful like the way it is anticipated to be, you will see that there will be a high demand in Nike’s and Apple’s stocks. In addition, both companies will see a great user feedback in what they’ve produced. Another way to brand theirselves more effectively.
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